The Future Of Nature
NATURE IN THE UK NEEDS OUR HELP LIKE NEVER BEFORE
Since 1970, over 40% of UK species populations have declined.
97% of our wildflower meadows have been lost since the 1930s.
The UK is in the bottom 10% of countries globally for protecting nature.
What you can do
Become a member
We can’t restore nature alone, and right now our world needs our help more than ever before. Become a member today and join over 100,000 people who have taken action to help bring our world back to life.
Donate to WWF
Your donation will help us protect, nurture and replenish cherished UK wildlife and our nation’s threatened land, rivers and seascapes.
People's Plan For Nature
Take action to Save Our Wild Isles today by supporting the People’s Plan for Nature. Created by people from across the UK, it calls for urgent, immediate action from everyone to protect and renew nature for future generations.
My Footprint app
Individual action really can add up to achieve great things. By making better choices for our world, we can all help bring nature back. Download the My Footprint App today to find out how.
Virtual exhibition
The history of our art imagines the future of our country.
HOW WE’RE BRINGING NATURE BACK TO LIFE IN THE UK
Fixing Our Food System
Decades of intensive agriculture have impacted on the UK’s landscape, with big declines in wildlife and habitats. We're calling on the UK Governments to step up and restore nature by providing sustainable and affordable food for everyone. We're supporting farmers to protect nature and the climate, by using regenerative farming techniques. As well as working with large retailers to drive change and innovation to reduce our food's impact on nature.
Find out more about our work on fixing the food system here.
Restoring Life In The Yorkshire Uplands
WWF, with the help of partners, have embarked on a visionary landscape-scale restoration project known as Wild Ingleborough, hoping to return an iconic area in the Yorkshire Dales to its former glory and create a better future for the UK’s uplands and species that live there. So far over 65,000 trees have been planted with over 200 hectares of land under restoration.
Regenerative Ocean Farming In Wales
Regenerative ocean farming can support sustainable livelihoods for local communities. It can improve biodiversity, as well as provide products for use in food, feeds and bioplastics. Through the Seaweed Solutions project, we aim to accelerate regenerative ocean farming and we're looking into products such as seaweed as an alternative feed. These marine algae can absorb excess nutrients from the seas, and they help to reduce pollution risk without needing feed, land, freshwater or fertiliser.
Protecting Basking Sharks
WWF are working to increase and stabilise the populations of many of the world's most endangered and well-known animal species. For example, here in the UK WWF contributed to research off the west coast of Scotland to investigate the underwater behaviour of basking sharks. This study contributed to evidence for the designation of the Sea of Hebrides Marine Protected Area – the world’s first protected area for basking sharks.
Restoring Seagrass Beds In Pembrokeshire
Seagrass captures carbon from the atmosphere up to 35 times faster than tropical rainforests, making it a key ally in the battle against climate change. But over the last century, we’ve lost up to 92% of our seagrass meadows from our UK seas. With your support, we’re turning the tide. Together, WWF & Sky Ocean Rescue launched a new pilot project in Wales to restore this important marine habitat. So far Project Seagrass has restored two hectares of seagrass at Dale in West Wales.
