You Can Help Change The World

Become a member of WWF
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Our planet is in trouble and we need to act now.

Are you concerned that global temperatures are now at their highest since records began?

Are you worried that we only have 12 years to limit global warming to a maximum of 1.5C and avoid climate breakdown?

Are you upset that globally, monitored population sizes of mammals, fish, birds, reptiles, and amphibians have declined by an average of 68% between 1970 and 2016?

Do you worry that our food is a significant contributor to climate change and responsible for almost 60% of global biodiversity loss?

We need your help to protect the planet. Will you join WWF?

We Need Your Help


Decline Animal Populations

Since 1970

Animal Populations

Species’ population trends show an average 68% fall in monitored populations of mammals, birds, amphibians, reptiles and fish between 1970 and 2016.

Rhino Silhouette


One in six species is at risk of extinction if we fail to act now. So we’re helping to build momentum among businesses, the government and the public to secure climate action.

12 Years

Left to limit

Global Warming

Climate Change

Climate change is happening now; 1.5°C is safer than 2°C  for people and for nature; and unless we act now, a climate catastrophe is inevitable.

Earth Vector

A better future?

Climate change affects us all – wildlife and people. To protect wildlife, we have to protect our one shared home. Together, we can do it.

The proceeds from your membership are not restricted to particular conservation projects, so you can be sure your contribution is going to where the funding is most needed.

We'll Send You

Membership Pack

An introduction to WWF and the incredible work that you’ll be supporting.

Regular Updates

We'll keep you regularly updated on our work and how your support is helping, including three issues a year of our exclusive members magazine - Action.

My Action Hub

Explore your new online home for WWF members with My Action.

We're already making a big difference

sleeping tiger


We are facing a global poaching crisis, but there are successes to celebrate. Wild tiger numbers have begun to increase for the first time in conservation history, and China has committed to ban all trade in ivory.



Demand for food and agriculture poses one of the biggest dangers to the planet. It is the leading cause of deforestation, destroying countless habitats and threatening wildlife to the point of extinction. You can help support our work to fix our unsustainable food system so that everyone can eat without destroying our planet.

Two wind turbines on the side of a mountain with yellow sky behind


Climate change is wreaking havoc on our wildlife and habitats, while putting more and more people's lives and homes at risk. You can help call on world leaders to come together, agree and act to protect nature.



Numbers of hedgehogs, birds, butterflies, and bees have plummeted and the UK is now one of the most nature depleted countries in the world. Help us to push for new laws that will restore our precious nature here in the UK.