Join over 100,000 people who have taken action to help bring our world back to life. Join us with a WWF membership.

Choose a monthly amount

Prefer a one-off payment ?

What is WWF membership?

Your WWF membership not only supports our work to restore nature and help tackle climate change but provides you with expert advice on how you can make a difference in your own life.


Reasons to join

Black circle with the text 100k members and growing

Join our collective superpower of members

Black circle with the text 100 million plus contributed

to our work by members over the past 10 years

Black circle with the text number 1 leaders

We're the world's leading independent conservation organisation

WWF Membership Benefits


WWF membership pack

An introduction to WWF and the incredible work you as members are supporting.


WWF Action Magazine

All WWF members will be kept updated regularly on our work, including receiving our exclusive membership magazine, Action, three times a year, which gives you an in-depth look into our latest work and the progress we’re making.


People climbing

Your WWF membership not only supports our work, but also equips you with knowledge to help tackle important issues.


Sustainable living advice article

A WWF membership gives you simple and easy actions, you can take in your life to make a difference, whether it’s sustainable (and tasty) recipe swaps or simple ways to make your home more energy efficient.


My Action Member Update

Our magazine and member emails are packed with ways to make your home and local area nature friendly, with advice from the best plants to grow for pollinators, to how to help nature thrive in your own back garden.


WWF supporter visiting Action Hub on laptop

Your online home for WWF members. Giving you access to the latest information, events, and actions you can take to help drive change.​ 

Some talk,Others do - join WWF

Join 108,170 members who all believe it's time for action, not words to bring our world back to life.

Large chunks of ice breaking off the edge of the Monaco Glacier into the ocean

"I first supported the WWF when I was 7 years old"

"I decided to become a member of WWF because I have an interest in biology and, by extension, in the natural world for a long time but also because I was worried about the environmental degradation that I began to hear about almost two decades ago.

"We live in a vital moment for the future of the earth, for both faunal and human life, with the climate. I would say that the WWF is a key part of the solution."

Jo, WWF member
Tiger walking through greenery at Bandhavgarh National Park

"I wanted to do something to help protect wildlife and our natural world"

"It’s your chance to do something about the crisis our world is facing. If you’ve been worried about climate change and the effects on our planet and wildlife, here’s your opportunity to do something about it.

"You’ll get regular updates on how your money is being put to good use."

Paul, WWF member
Panoramic view of Ingleborough in the Yorkshire Dales

"I like the magazines and positive stories of your impact"

"WWF works to protect animals but also their habitats and nature and works to address the wider impacts of climate change. It is large enough to have a global impact and is recognised as a major player so has a powerful voice.

"Membership is a good way to get your money to where it is most needed as WWF can decide which projects need support and have certainty of your donations."

Jenny, WWF member

Want to try before you buy?

Yes please! Download a free sample

Membership inAction


12 years ago, tigers were heading for extinction. Now, tiger populations are starting to recover.  By working with local communities, governments and others we've helped double the number of wild tigers in Nepal and in some of India’s tiger reserves.

Side view of a tiger walking into a river


The climate and energy team at WWF-UK is at the forefront of campaigning and advocacy to drive changes in policy and legislation for carbon reduction in the UK.

Group of people with shovels digging a hole to plant a tree

Protecting UK Nature

Numbers of hedgehogs, birds, butterflies, and bees have plummeted and the UK is now one of the most nature depleted countries in the world. Our members are helping us push for new laws that will restore our precious nature here in the UK.

Orange wildflowers


Through the WWF Basket and WWF’s Retailers’ Commitment for Nature, we are working with the UK’s leading food retailers to halve the environmental impact of UK shopping baskets by 2030. 

Green cabbages growing in a field

Problems we face


Species population trends show an average 69% fall in monitored populations of mammals, birds, amphibians, reptiles, and fish since 1970. One in six species are at risk of extinction.

Decline in species populations


 Temminck's ground pangolin foraging in South Africa


Nature is in freefall – from our iconic species to fragile coral reefs and the biodiversity that makes up the fabric of life on Earth. This tragic loss shows no signs of slowing. 

Habitat and nature destruction

Field of corals that have been bleached


The way we produce and consume food drives 60% of global nature loss – and around 37% of the world’s land area is used for food production.

Our food system

 Aerial view of Amazon rainforest fire and deforestation


People and nature across the world are experiencing the devastating impacts of climate change, which will increase substantially with every fraction of a degree of additional warming.

Climate change

Sun setting over ice floes at Ilulissat Greenland

Membership FAQs

You can become a WWF member from just £5 a month via Direct Debit, or from just £60 via a one-off payment. Your money could go further if you pay by Direct Debit as this supports our long-term planning and helps keep our administration costs down.

When you join WWF as a member, we'll send you a welcome pack with an introduction to WWF and the incredible work our members support. You will receive a copy of our membership magazine, Action, three times a year and get access to My Action Hub, an online home for all WWF members.

Your WWF membership not only supports our work to restore nature and help tackle climate change but provides you with expert advice on how you can make a difference in your own life.

There are over 100,000 WWF UK members and growing! Join our collective superpower of members of help bring our world back to life. 

Yes! Our Go Wild junior membership is an amazing club for kids aged 7-11 who love wildlife and care about the planet.

The proceeds from your membership are not restricted to particular conservation projects, so you can be sure your contribution is going to where the funding is most needed.